Abstract
The concentration in large retail firms is having a major impact on supply chain organization, and their buying power and supply contracts have led to a profound change in the fresh fruit and vegetable industry. Closer vertical co-ordination has occurred as the use of spot markets has declined. This paper proposes a model of a three-level supply chain consisting of producers, a wholesaler, and a retailer under the influence of two kinds of uncertainties with respect to product quality and retail demand. We use this model to consider the effects of vertical co-ordinationon output, prices, and the welfare of the various participants.
Original language | English |
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Pages (from-to) | 359-376 |
Number of pages | 18 |
Journal | International Review of Retail, Distribution and Consumer Research |
Volume | 17 |
Issue number | 4 |
DOIs | |
Publication status | Published - Sept 2007 |
Externally published | Yes |
All Science Journal Classification (ASJC) codes
- Business and International Management
- Economics and Econometrics
- Marketing