Consumer behavior for information on food products

Keiko Aoki

Research output: Chapter in Book/Report/Conference proceedingChapter


Since a monetized economy has existed since pre-Christian times, it was already more effective in obtaining food than the barter system because of its system of payment. This purchase behavior has undergone a transformation from the development of information technology. For example, consumers used to buy food products with limited information from their own assessment or through package information such as price and producing area. However, in modern society, consumers have access to much more diverse information, such as assessments by others, and manufacturing processes. This chapter provides an overview of related studies on food purchase behavior influenced by information.

Original languageEnglish
Title of host publicationService Engineering for Gastronomic Sciences
Subtitle of host publicationAn Interdisciplinary Approach for Food Study
PublisherSpringer Singapore
Number of pages17
ISBN (Electronic)9789811553219
ISBN (Print)9789811553202
Publication statusPublished - Jan 1 2020

All Science Journal Classification (ASJC) codes

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)


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